Content Is King - Writing and Editing Online.
Content Is King - Entry Page.

Content Is King - Book Contents.

Content Is King - Preface.

Copywriting Online.

Online writing fundamentals.

Editing online.

Website content planning.

Writing for websites.

Writing for search engines.

Writing marketing email.

Creating online ads.

Various online writing styles.

Full book index.

Various online writing styles.

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Elsevier - Butterworth Heinemann

Website Content
Planning :
Content Is King
-
Writing and
Editing Online

The guide book - for marketers, copywriters and editors.

By David Mill
ISBN 0750663170
Publisher:
Butterworth Heinemann
Content Is King - book by David Mill.Content Is King - book cover.by David MillOrder a copy of Content Is King - Writing and Editing Online.

Content Is King - by David Mill



Website Content Planning.
Content Is King -
Writing and Editing Online.

The Online Writing and Editing Guide Book for Marketers, Copywriters and Editors.

  • Website Content Planning.

    Including:


  • The structure of your website.
  • Planning your content.
  • Why it's important to establish the goals and purposes.
  • Get visual with your site structure.
  • Website changes - what, when and why.
  • The benefits of some forward planning.
  • More...

Website Content Planning Chapter Excerpt:

In most cases, the launching of a website is not an ending - it's a beginning.

Whether the content is about widgets or world wonders, the site owner becomes a publisher and, with your help, should have a strategy to add, update, modify and change the prominence of material as required to consistently meet the initially-identified objectives.

At the outset, it's advisable to draw up an outline on how this is to be achieved.

More...


Content Is King - Book Chapter Four

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Content Is King - Writing and Editing Online.

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