Content Is King - Groundhog Day

I may be starting to sound like a stuck record ... but the publication date has changed (oh, yes) again!

My friends at Elsevier today advised: "A problem has occurred with the production of the book ... we are doing all we can to get it out as quickly as possible ... we have agreed a printing time of two weeks with the printers and the corrections are already being made at the typesetters.

"Therefore, we should have bound copies of the book by the 21st March."

I guess it happens. Thanks, for now, for all of you who have asked to be notified when the book is available. Your interest is humbling.

PS: A piece of trivia...

The legend of Groundhog Day is based on an old Scottish couplet: "If Candlemas Day is bright and clear, there'll be two winters in the year."

Publisher's Press Release

Preview is here.

(230Kb PDF)

MSN Search - copywriting online

The new MSN search service launched this week and it was a pleasant surprise to find this site at Page 1, Position 1 for "copywriting online". I daresay that may change in time but thanks for now, Bill!

Content Is King - publication countdown

The covers and inside flaps have been going back and forward for a few days and have been agreed. So, we're now just a few days from going to print ...